1. Introduction
This Cookie Policy explains how BritExplore ("we", "us", "our") uses cookies and similar technologies on our website (www.britexplore.com) to recognize you when you visit. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
This Cookie Policy is part of our commitment to being transparent about how we collect and use data about you when you use our website. Please read this Cookie Policy in conjunction with our Privacy Policy and Terms of Service.
2. What Are Cookies?
Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the owners of the site.
Cookies allow a website to recognize your device and remember if you've been to the website before. They can be used to store your preferences, remember what's in your shopping basket, help you navigate between pages efficiently, and generally improve your browsing experience.
In addition to cookies, we may use other similar technologies such as web beacons (sometimes called "tracking pixels" or "clear gifs"), browser storage, and plugins. For simplicity, we refer to all these technologies as "cookies" in this policy.
3. Types of Cookies We Use
We use different types of cookies for different purposes. The cookies we use fall into the following categories:
3.1 Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation, secure areas, and shopping cart functionality. The website cannot function properly without these cookies, and they can only be disabled by changing your browser preferences.
Cookie Name |
Purpose |
Duration |
britexplore_session |
Preserves user session state across page requests |
Session |
britexplore_csrf |
Helps protect against Cross-Site Request Forgery attacks |
Session |
britexplore_cookie_preferences |
Stores your cookie consent preferences |
1 year |
3.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to recognize and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Cookie Name |
Purpose |
Duration |
_ga |
Registers a unique ID that is used to generate statistical data on how the visitor uses the website |
2 years |
_gid |
Registers a unique ID that is used to generate statistical data on how the visitor uses the website |
24 hours |
_gat |
Used by Google Analytics to throttle request rate |
1 minute |
3.3 Marketing Cookies
These cookies are used to track visitors across websites. They are set to display targeted advertisements based on previous visits and to measure the effectiveness of ad campaigns. They may be placed by us or by our advertising partners.
Cookie Name |
Purpose |
Duration |
_fbp |
Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers |
3 months |
ads/ga-audiences |
Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behavior across websites |
Session |
IDE |
Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user |
1 year |
3.4 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.
Cookie Name |
Purpose |
Duration |
britexplore_language |
Remembers the user's selected language version of the website |
1 year |
britexplore_recently_viewed |
Stores information about recently viewed tours and destinations |
30 days |
4. Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics of the website, deliver advertisements, and so on. These cookies may be placed on your device when you visit our website or when you interact with our advertisements on other websites.
The third-party services we use that may set cookies include:
- Google Analytics: We use Google Analytics to understand how visitors interact with our website. You can learn more about how Google Analytics uses your data by visiting Google's Privacy Policy.
- Google Ads: We use Google Ads to display targeted advertisements on other websites. You can learn more about how Google Ads uses your data by visiting Google's Advertising Policies.
- Facebook: We use Facebook Pixel to understand the effectiveness of our advertising on Facebook and to deliver targeted advertisements. You can learn more about how Facebook uses your data by visiting Facebook's Data Policy.
- Hotjar: We use Hotjar to understand how users interact with our website and to identify areas for improvement. You can learn more about how Hotjar uses your data by visiting Hotjar's Privacy Policy.
5. Your Cookie Preferences
When you first visit our website, you will be shown a cookie banner that allows you to choose which types of cookies you consent to. You can change your preferences at any time by clicking the "Cookie Preferences" link in the footer of our website.
Please note that necessary cookies are required for the proper functioning of our website and cannot be disabled.
6. Managing Cookies
In addition to the cookie preferences settings we provide, you can also manage cookies through your browser settings. Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.aboutcookies.org or www.allaboutcookies.org.
6.1 Managing Cookies in Different Browsers
To manage cookies in different browsers, please follow the instructions below:
6.2 Mobile Devices
To manage cookies on your mobile device, please refer to your device's manual or settings.
6.3 Do Not Track
Some browsers have a "Do Not Track" feature that lets you tell websites that you do not want to have your online activities tracked. These features are not yet uniform, so we are currently not set up to respond to those signals.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. Any changes will be posted on this page with an updated "Last Updated" date. If we make significant changes to this policy, we will provide additional notice, such as a prominent website notice or an email notification.
We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.